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Welcome to our new-look Forum/Blog!



evening/special occasion
suits - trouser/skirt
tops - casual/day/smart
blouses - casual/day/smart
trousers - casual/day/smart
sundries - swimwear/activewear

fashion industry
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Emma Plus
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what's in stock?
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EmmaWelcome to the Emma Plus Forum/Blog. It seems hard to believe that we have been going strong since January 2009! During this time we have been spreading the word about new developments, shop gossip, and our passion for the world of plus-size fashion. We post photographs, answer questions, try to solve problems, and provide useful information about special offers and exciting events.

For those who like stats... we have had well over 300 posts now, with over 50 generous testimonials from our customers (many of which we have collected on our 'Testimonials' page in the main part of the site). Because this Forum/Blog is unmoderated we also get attention from our 'friends' the spammers, with anything up to a staggering 1600 spam posts a day caught in our dastardly spam net – which usually makes quick work of them!

The Forum/Blog is split into separate pages for faster downloads. You can move through these pages by pressing the 'Prev' and 'Next' buttons at the foot of each one. In addition, we have provided quick access to posts on similar topics through the Topics Menu to the right. When making your post you will be invited to link it to one or more of these subjects.

The Forum/Blog's Search function (see just below) has been enhanced so that it now searches in the replies as well as the posts, and highlights the search terms in the results. If you know which post number you want, however, then simply type it into the 'Go to post number' function (below left)... and go straight there!

Contributing to the Forum/Blog couldn't be simpler. You don’t need to pre-register or be an existing customer, and your post will usually appear instantly. All we ask is that you include your name and email address with your contribution. We will only use your email address if we need to contact you off-line about your posting – it will not be displayed on the site, sold on or used in our general marketing.

We want this section of our site to be fun, informative and entertaining, and offer a breath of fresh air to women across the country who have an interest in plus-size fashion. We hope you will contribute with your views and questions, as well as letting us help you celebrate your significant fashion moments with your photographs and stories.

We look forward to hearing about what rocks your plus-size fashion world!



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Emma    Thursday 09 April 2015 at 17:17

 Post #434 

Subject: Trouser Day

We are revving up for one of our exciting events this weekend - our Trouser Day!

Trouser Day is an event that brings together all the trousers that will fit all the different shapes of our customers and places them alongside all our trouser experts.

We have a guest expert (the fabulous Claire Lunnen-Kaye, from leading plus-size retailer, Larger than Life... with her 25 years in plus size fashion, what she doesn't know about plus-size trousers really isn't worth knowing), our own trouser experts (Kim the trouser queen, and myself, a trouser fit obsessive, along with Anna De Lannoy who also has years of experience as a plus-size fashion business owner).

We also have guest trousers, sent in by our suppliers, in styles and fabrics not usually found in our store.

In short, we have brought together all the elements that could possibly be required to find our customers the perfect pair of pants!

Add to this, our fun competition (win a £50 gift voucher), yummy refreshments, and a fantastic offer whereby our customers are able to buy one pair of trousers and have a second pair from a selection at half price, and you see what we mean by a Trouser Day!

We look forward to seeing you tomorrow (Friday the 10th April) and Saturday!


 Kim P    Saturday 11 April 2015 at 19:40

Disappointed not to be able to make trouser day but hope it was a great success. I never knew what a comfortable and well fitting pair of trousers were until I found Emma Plus!


 Emma    Wednesday 15 April 2015 at 19:58

Hi Kim,

You were much missed, but the day did go off tremendously well. I think I'm right in saying that we sold more trousers last week than any other week in our history!

It's always such a good laugh. ....can't wait until our next event day, which I can exclusively reveal now is going to be our Fashion Show on Saturday 6th June!

Hope you will be able to make that one, Kim....



diane cullen    Friday 13 March 2015 at 15:22

 Post #433 

Subject: another satisfying shopping trip

Many thanks again for such an enjoyable hour or so, being coerced into trying on new seasons tops/trousers.Never have to look at your range, Kim as always just presents me with all the items and as always she is nearly always right. Kim and her colleague just know instinctively what will suit.After a refreshing ''cuppa'' came away with three new tops and a pair of trousers. Return visit is called for soon for the summer linen trousers. What would we do without this wonderful shop and staff, plus of course, Emma and dog!


Emma    Friday 06 March 2015 at 17:12

 Post #432 

Subject: New Images Spring/Summer 2015

Just a quick message to remind customers that the new images of our gorgeous Spring/Summer collection are now loaded on to our website.

As always, our images just scratch the surface of what is here in store. I really do recommend coming in to view the collection at the earliest opportunity - it's a sight to be seen!

This year the colours are jewel-emerald green, turquoise, lapis and amethyst, and the fabrics are eclectic. There is lace, leather, denim, silk, linens, lawns and lovely jerseys of all kinds. There are hand-painted materials, dip-dyes, raw edges... everything is about variety and creativity.

We hope to see you soon.


Kim P    Saturday 21 February 2015 at 17:18

 Post #431 

Subject: Beautiful Spring / Summer Clothes

After reading on the forum that new stock was arriving I rang the store yesterday and knew from the excitement in Kim’s voice that the shop would be full of lovely new designs so decided to pay and visit and so pleased I did. The shop looked wonderful with splashes of vibrant colours, both colour block and patterned complimenting the classic designs.

I am delighted with the Tomo tunics in the waffle material, the sea foam green colour was beautiful and the black is a staple. The orange scarf purchased will go lovely with both. Kim was as usual the trouser queen and the Brand leggings she recommended are so comfortable and will get lots of wear.

I would have been so disappointed if I had left it and visited in in a couple of weeks to find my size out of stock in those Tomo tunics, I did not realise that for many styles you only have one in each size. I know you often post that new stock flies out but I saw it for myself today, it was lovely to see so many happy people leaving delighted with their purchases.

I hope to pop in again in a few weeks when more new arrivals will have appeared. Thank you again for the excellent service!


 Emma    Monday 23 February 2015 at 15:54

Hi Kim,

Thanks for your post, and lovely comments! It was lovely, as always, to see you on Saturday. You got some gorgeous things, and, sad to say, deprived other people of getting them.

The wicked truth is (as I have alluded to before in this blog) that we try every trick in the book to make our store more interesting, and create the need to buy our clothes. This means that on the one hand we try to buy as wide a variety of different styles (buying fashion in a 'wide but shallow way'-lots of styles, but low numbers of each). The by-product of this kind of buying is that when you see an item in store that you like, it's a good idea to snaffle it up straight away. It's likely to be the only one in that size, and once it's gone, will never be seen again.

I know this can be a bit of a nuisance to our customers, but it does mean a continual stream of different and varied clothes, and a healthy competition which (I am being really honest here!) is very good for business!

Some of our customers have asked us to phone them when the new collection comes in, and they dash in to get ahead of the rest of the field. Not a bad idea, and it's one that's open to everyone. All anyone has to do is phone 01273327240 and tell us what you are looking for. We will do the rest...


Angela Brown    Tuesday 17 February 2015 at 08:26

 Post #430 

Subject: Website

I like the new home page but where will I find pictures of this sseason's stock?


 Emma    Wednesday 18 February 2015 at 22:02

Hi Angela,

Thanks for your post. Yes, it's that time of the season. ...the time when we get more of the actual stock in the store than images for our website!

However, we have got some images which we are busy collating, and should be here on our website soon.

If you are able to come into the store you will find some gorgeous things that have flooded in. This season is a hum-dinger!

There are some lovely colours:red, turquoise, cobalt blue, denim blue, green, purple and black and white.

I love this time of the season - you really don't know what stock to expect next!


Emma    Friday 23 January 2015 at 09:10

 Post #421 

Subject: Red Friday (and Saturday)

Anyone thinking of visiting Brighton on this bright and crisp January day may be encouraged to do so by the thought that today and tomorrow we at Emma Plus are having one of our rare Supersale events.

A riff on the recent high street 'Black Friday' events (but far better), we are having a stock clearance sale. Due to the warm autumn, we find that we still have some gorgeous winter stock which we have to clear in order to make room for all the fabulous summer stock we have on order, and which is, even as I write this, flooding into store.

This is a very beneficial combination of events for the discerning customer. ...A sale offering lovely winter clothing at amazing bargains (we are offering 20% off sale prices), and the cold winter weather in which to wear them straight away!

To add to the delights, we are also offering 10% off NEW stock-just for the next two days.

We look forward to seeing you in store!


Emma    Thursday 04 December 2014 at 12:02

 Post #420 

Subject: Emma Plus Winter Sale

As luck would have it, just as the weather has taken a turn for cold, we will be having our Winter Sale!

This year, our sale has more knits than ever before. There are black knits, long knits, shorter knits, colourful knits, soft knits, smooth knits, light knits, heavy knits...knitted skirts, dresses, jumpers, jackets, tops....you name it! All awaiting the cold weather we have been promised, and all at incredibly low prices!

Along side these gorgeous winter warmers we also have lovely Christmassy dresses, jackets, tops and dresses for those planning on attending a smart occasion this year.

To complete the picture, we have our usual supply of lovely everyday beauties: trousers, tops, jeans etc.....again, at super-low prices.

We open the doors to our wonderful winterland Sale on on Friday 19th and Saturday 20th December at 10am.

For those with an interest in gorgeous plus-size clothing, it would be wise to attend....!


 Kim P    Sunday 21 December 2014 at 11:54

Hi, I imagine it has been very busy the last couple of days! Will the sale be continuing after Christmas?

Hope everyone has a great festive season.



 Emma    Sunday 21 December 2014 at 18:01

Hi Kim,

Yes, you're right: our sale continues with a vengeance after Christmas. We will be re - opening at 10 am on Saturday 27th December.

This year, because of the unseasonably warm autumn, we have some absolutely gorgeous knits and coats, the like of which almost never make it into the sale. They are heavily reduced, just in time for the real cold weather to set in.

I can thoroughly recommend calling in to have a look after Christmas, if you haven't done before.

Happy Christmas and a prosperous and healthy New Year to all our wonderful customers.


 Kim P    Monday 22 December 2014 at 20:43

Thanks, I may try and come down on the Saturday!


 Emma    Saturday 27 December 2014 at 00:46

Oooooo. ...It would be lovely to see you, Kim. I'll tell the girls. ...There are some fantastic bargains to be had-I hope you make it in.


Emma    Thursday 27 November 2014 at 17:37

 Post #419 

Subject: Our Competition

Now that we are in the competition fortnight, I can reveal what it is!

Our fun competition is an updating of the graphics we used to play with when we were children-the dress the dolly game!

We have three models ('Kim', 'Anne' and 'Emma'-there is a reason why I have put our names in quotation marks-), who are on our magnetic board. Alongside them are all manner of gorgeous clothes and accessories that have been supplied by us this season. The object of the game is to dress the models in the most flattering, yet original way. The participants can have as many attempts as they like. We will pick the top three entries (originality is key: all duplications will be disqualified), and these three will be placed on our Twitter and Facebook page. Then the public (one vote per person) will decide on the best outfit. The anonymous winner will receive their fabulous prize -the £100 Emma Plus gift voucher.

Such fun!


Emma    Monday 24 November 2014 at 14:44

 Post #418 

Subject: Christmas Special

This Saturday (the 29th November), we are going to have a lovely event at the shop. It's called our Christmas Special, and it's part of our 20 year celebration year.

We are going to provide refreshments and free gifts (chosen at random with some really exciting presents), but most of all, we are going to do a fantastic and fun competition.

I wish I could say what the competition is going to involve - but that would spoil the surprise! Suffice to say, however, that it's a fun, unique and creative one which will tax our customers' stylistic abilities to the full. The top prize for this will be a £100 gift voucher to spend in store, so it's a great way to have a few moments' fun, whilst having the opportunity to get some lovely new clothes for free!

Our doors open at 10am, and we will be here running our lovely Special Day until 5pm. We look forward to seeing you in store!


Kim P    Sunday 09 November 2014 at 16:44

 Post #413 

Subject: The Shop!

Hello Emma Plus ladies

I am so pleased with the beautiful Christina Felix coat I bought on Friday. It’s lovely and warm without being heavy. It looked so smart I decided to wear it to the Tower of London yesterday when I went to see the poppies.

It was great fun seeing the new Q’Neel goodies being unpacked after the delivery man called. Kim couldn’t contain her excitement and customers were buying the clothes before they made the shop floor!

When I was in central London out of interest I visited a shop I’d heard about but it was so small you could not swing a cat in it and despite being made welcome by the staff I made a hasty exit.

It made me appreciate how pleasant and spacious the environment is at Emma Plus with plenty of room for customers both to browse and try on the clothes in comfort.

Best wishes


 Emma    Monday 10 November 2014 at 20:44

Hi Kim,

Thank you for your post, and as ever, kind words. I have to say, I did think you looked fabulous in the coat: a new collection for us. It was quite a smart piece, and I think perfect for going round to see the poppies, which I have heard are a superb spectacle.

It really makes me laugh when we get new stock in. Kim (and Anne and Olivia, but let's face it, mainly Kim!) runs around like a puppy that is let loose in a chicken coop! She almost goes blue in the face, and is hyperventilating!

Sometimes, when there is a customer present, I coolly turn to her as remark that it's a terrible pity that Kim just doesn't feel enough enthusiasm for her product! Occasionally, for a millisecond it's possible to see a look of disagreement pass over the customer's face, before the obvious truth that I am joking dawns on her! The truth is, we all feel the same enthusiasm, it's just that Kim can't help but show it!


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